It has been a great learning experience at Nevis. And apart from good technical experience, I have found good friends at Nevis -
Wealth I will be taking forward in my life – it’s the investment I have made and I am sure it will be exponential when it matures.
Let’s be in touch always and share ups and downs in life.
When I look back and see my journey, it would not have been that enjoyable without you. I am glad that I have valuable jewels (both career insights and friends) from Nevis which I will always treasure.
Today is my last day at Nevis. I had lot of fun here. I bid farewell to all. I thank you all for I have learnt a lot from you. I hope to be in touch with you.
Wishing Nevis great success,
Take care!
©Sweta Gupta
Tuesday, February 27, 2007
Friday, October 20, 2006
Is duniya main do type ke log hain
Is duniya main do type ke log hain –
Ek jinke paas internet hai
Aur doosre jinke paas nahin hai
Kisi ka kaam bhari dhoop main nikalkar dar dar thokre khane se shuru hota hai to kisi ka internet par ek site se dusri site par bhatakne se hota hai… dono bhale hi alag alag kaam karte hon physically, chitt ka state to ek jaisa hi hota hai!
Dono ke paas hi kaam nahi hota hai.. lekin ek paas internet to dusre ke paas introspection hota hai!
Kisi ke liye search matlab google hota hai to kisi ke liye search matlab akhbaar ka classified hota hai!
Koi roz apne doston ko scrap karta hai to koi apne ghar ke samaan se scrap alag karta hai!! Koi har waqt scrap ke liye aaturta se intezaar karte hain to koi bhagwaan se yahi prathna karte hain ki koi scrap naa ho!
Kisi ke liye school ke dost meelon door hain to kisi ke liye bas ek click hi kaafi hai… fir bhi dono ke liye faasle to utne hi hain!
Koi budha apni pension ke liye lambi kataar main khada rehta hai to koi jawaan online banking se hi mahine bhar ke Kharche kar leta hai.
Koi baniya roz subah 7 baje khol leta hai apni dukaan to kisi ki dukaan kabhi band hi nahin hoti…
Kisike liye internet zindagi hai to kisike liye apno ka saath jaroori hai..
Lagta hai kabhi ki internet humein paas le aaya hai
Yaa fir utna hi akela bhi kar diya hai!
Lagta hai jitna internet ne humein express karne ke liye space di hai
Utne expressions bhi de diye baatne ko.
Jitna internet ne fast kiya hai communication
Utna door bhi humko kiya hai
©Sweta Gupta
Ek jinke paas internet hai
Aur doosre jinke paas nahin hai
Kisi ka kaam bhari dhoop main nikalkar dar dar thokre khane se shuru hota hai to kisi ka internet par ek site se dusri site par bhatakne se hota hai… dono bhale hi alag alag kaam karte hon physically, chitt ka state to ek jaisa hi hota hai!
Dono ke paas hi kaam nahi hota hai.. lekin ek paas internet to dusre ke paas introspection hota hai!
Kisi ke liye search matlab google hota hai to kisi ke liye search matlab akhbaar ka classified hota hai!
Koi roz apne doston ko scrap karta hai to koi apne ghar ke samaan se scrap alag karta hai!! Koi har waqt scrap ke liye aaturta se intezaar karte hain to koi bhagwaan se yahi prathna karte hain ki koi scrap naa ho!
Kisi ke liye school ke dost meelon door hain to kisi ke liye bas ek click hi kaafi hai… fir bhi dono ke liye faasle to utne hi hain!
Koi budha apni pension ke liye lambi kataar main khada rehta hai to koi jawaan online banking se hi mahine bhar ke Kharche kar leta hai.
Koi baniya roz subah 7 baje khol leta hai apni dukaan to kisi ki dukaan kabhi band hi nahin hoti…
Kisike liye internet zindagi hai to kisike liye apno ka saath jaroori hai..
Lagta hai kabhi ki internet humein paas le aaya hai
Yaa fir utna hi akela bhi kar diya hai!
Lagta hai jitna internet ne humein express karne ke liye space di hai
Utne expressions bhi de diye baatne ko.
Jitna internet ne fast kiya hai communication
Utna door bhi humko kiya hai
©Sweta Gupta
Tuesday, October 10, 2006
To be or Not to be
Its so many times there is a fight between our own selves. We cannot decide what is right for ourself – when all options seem to be correct. It’s like opening one of the doors from many doors and walking into it – uncertain of the path ahead. I have composed this poem on such moments in life.
‘Will you take me to the open sky
Where I am free to gaze around
Walk on the lands lush green
And smell every flower?’
‘Yes Mam, we will lead you to the blues
Where with flowers you can play
And enjoy the nature’
Chorused all the doors.
Selection became easier indeed
All doors give me the same blue sky!
Then a painful doubt struck
Why the hell they are here?
Seeing me perplexed,
Exclaimed the yellow one
Like the various rivers small
We empty to the ocean!
Ahh… the sky is at the end
Will have to walk there down
Different paths they may have
Through the forests and towns.
©Sweta Gupta
‘Will you take me to the open sky
Where I am free to gaze around
Walk on the lands lush green
And smell every flower?’
‘Yes Mam, we will lead you to the blues
Where with flowers you can play
And enjoy the nature’
Chorused all the doors.
Selection became easier indeed
All doors give me the same blue sky!
Then a painful doubt struck
Why the hell they are here?
Seeing me perplexed,
Exclaimed the yellow one
Like the various rivers small
We empty to the ocean!
Ahh… the sky is at the end
Will have to walk there down
Different paths they may have
Through the forests and towns.
©Sweta Gupta
Thursday, July 13, 2006
Why startups often fail?
From past few months, I had been busy with work and households. Today, somehow I managed to write this -
Why startups often fail?
I have been working with a startup from last 2 years and it takes guts (ofcourse with perseverance, dedication, hardwork, good idea and the baap of all - the investor) to run a startup. That too, one involving software at the time when the salary standards in India are booming and you have limited cash in hand.
There are a number of reasons why startups may fail -
1. the product/service you are offering is not useful. Ofcourse, you should have not come long way creating the product or service. But if you justified the idea and had conviction and went ahead to develop the product or service only to find at the end that your assessment was wrong. Or in other words, that you could not sell it!
Yes, selling matters. Whatever be the product/service, if you know how to sell it, then go for it. That’s the first and foremost thing I guess. A startup fails if it doesn’t know how to sell itself. A very good example is - the sales team trying to sell the product not yet released inspite of selling the available products of company. I may be wrong, but as I see it from business point of view - why to propagate about the product that’s in pipeline when you should sell the ready products. You are losing two things in such a case - 1. a prospective customer who could have bought the available product
2. Selling ideas and not products!
2. Knowing how to sell is not enough in the long run. You can sell a number of units in the first go. But, the company will sustain itself in the long run only if it has a quality product in hand.
Having a good sales team is a prerequisite. You may not have a good product. But atleast you wont face the agony of not being able to sell a perfect product. There are many good examples where companies have failed NOT because of what they were selling but how they were selling.
3. Now, you have good HOW and WHAT, but still a startup can fail. How? You don’t have a good
customer service. After you sell the product, the company doesn’t have a post - sales department for handling customers. Angry/dissatisfied customers can ruin your brand image and at times cost you a lot lot more than you ever imagined - ultimately collapsing the company.
The first three are very basic - HOW to sell, WHAT to sell and AFTER SALES.
Another crucial factor is WHEN You SELL? i.e. whether you are able to make what you want to sell at the right time.
4. Startups can fail if takes too long to make the product generally available. Timing is also important. If a product is in engineering stage too long, it demoralises the engineers, lessens confidence in the company i.e. it affects the attitude and overall environment in the company. Even if the company has lot of liquid, but if it takes too much time to finalise the product features, or the features are changing every two months - it gives a very bad picture of the market assessment team and infuses frustration.
Second factor is if there are too many competitors in the market and they sell the same thing you intend to sell. That might validate the market at the first place. But fact is they are eating your market share, they get recognition first in the market, they become the pioneers in the market. Its like you might have started running first, but who finishes first is the winner.
If you think of a startup as your life - you can easliy relate these as -
The product or service of the goals of your life. For eg. Achieving good marks in your exam.
You work hard to achieve your goal. So studying hard is not the only thing - studying right and at the right time is more important. If study for Algebra today for a history exam tomorrow, how can one expect to get good marks in civics?
©Sweta Gupta
Why startups often fail?
I have been working with a startup from last 2 years and it takes guts (ofcourse with perseverance, dedication, hardwork, good idea and the baap of all - the investor) to run a startup. That too, one involving software at the time when the salary standards in India are booming and you have limited cash in hand.
There are a number of reasons why startups may fail -
1. the product/service you are offering is not useful. Ofcourse, you should have not come long way creating the product or service. But if you justified the idea and had conviction and went ahead to develop the product or service only to find at the end that your assessment was wrong. Or in other words, that you could not sell it!
Yes, selling matters. Whatever be the product/service, if you know how to sell it, then go for it. That’s the first and foremost thing I guess. A startup fails if it doesn’t know how to sell itself. A very good example is - the sales team trying to sell the product not yet released inspite of selling the available products of company. I may be wrong, but as I see it from business point of view - why to propagate about the product that’s in pipeline when you should sell the ready products. You are losing two things in such a case - 1. a prospective customer who could have bought the available product
2. Selling ideas and not products!
2. Knowing how to sell is not enough in the long run. You can sell a number of units in the first go. But, the company will sustain itself in the long run only if it has a quality product in hand.
Having a good sales team is a prerequisite. You may not have a good product. But atleast you wont face the agony of not being able to sell a perfect product. There are many good examples where companies have failed NOT because of what they were selling but how they were selling.
3. Now, you have good HOW and WHAT, but still a startup can fail. How? You don’t have a good
customer service. After you sell the product, the company doesn’t have a post - sales department for handling customers. Angry/dissatisfied customers can ruin your brand image and at times cost you a lot lot more than you ever imagined - ultimately collapsing the company.
The first three are very basic - HOW to sell, WHAT to sell and AFTER SALES.
Another crucial factor is WHEN You SELL? i.e. whether you are able to make what you want to sell at the right time.
4. Startups can fail if takes too long to make the product generally available. Timing is also important. If a product is in engineering stage too long, it demoralises the engineers, lessens confidence in the company i.e. it affects the attitude and overall environment in the company. Even if the company has lot of liquid, but if it takes too much time to finalise the product features, or the features are changing every two months - it gives a very bad picture of the market assessment team and infuses frustration.
Second factor is if there are too many competitors in the market and they sell the same thing you intend to sell. That might validate the market at the first place. But fact is they are eating your market share, they get recognition first in the market, they become the pioneers in the market. Its like you might have started running first, but who finishes first is the winner.
If you think of a startup as your life - you can easliy relate these as -
The product or service of the goals of your life. For eg. Achieving good marks in your exam.
You work hard to achieve your goal. So studying hard is not the only thing - studying right and at the right time is more important. If study for Algebra today for a history exam tomorrow, how can one expect to get good marks in civics?
©Sweta Gupta
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